Book reading benefits

Vienna's Shakespeare and Co bookshop

Shakespeare and Co

Fraudcast News has been out and about for three years now, making its way into the world without the benefits of a conventional publishing push behind.

Without me exactly knowing how – the free PDF has been downloaded more than 10,000 times now and I’ve managed to sell a few hundred paperback copies both online and face to face.

Promotional work has been somewhat haphazard – depending on my attention and energy levels. Probably the best means of all has been by doing book readings – organised on the hoof on my own or with fellow enthusiasts for improving journalism and governance practices.

Fraudcast News on tour - in Vienna

Fraudcast News on tour

Last Thursday, during a visit to meet Professor Clive Spash, Chair of Public Policy and Governance at WU Vienna University of Economics and Business, I had a chance to do a reading at the bookshop Shakespeare and Co in Vienna’s Sterngasse street.

It was one of the most stimulating and enjoyable I’ve done – a lively audience of 30 or so people slotted in among the books and tables of this great venue. It’s a reminder of what independent bookshops can be.

Writing a book is a solitary experience, meaning successful readings such as this one are a treat. There were some excellent questions from the floor and what seemed like some genuine engagement and exchange of ideas.

So – if you’re in Vienna and you fancy some English-language reading material then I would recommend Shakespeare and Co. Its eclectic mix of books had me hooked – I’d have been happy to spend the evening browsing if it hadn’t been for having to do the reading.

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Vienna meets Fraudcast News

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